GROW.
Grow a series of illustrations done in 2020. The illustration combine my love for plants along with the ways I've learned to find joy and growth amidst a global pandemic.
Spotify Podcasts
Case Study
User Interaction Design
Mobile Applications
Motion Graphics
Interactive Design
The client came to us looking for an interactive ad for their latest podcast What Now? with Trevor Noah. We were given a campaign branding package with a variety of images and fonts to work with.
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The final results featured three different banner sizes for both tablet and mobile sizes (tablet exclusive sizes not featured) and an interactive wipe-away gaming unit. The campaign went live in 2023. Read below to see how we built it.
The Inspiration
The idea for the project was inspired by a previous campaign my team had done with Spotify Podcasts called Batman Unburied. For this campaign we built both mobile and tablet advertisments using the companies branding packages.
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To start, we built out banners for mobile and tablets with the assets given to us by the client.
The Results
For the Batman Unburied series, we had built a wipeaway interactive gaming unit in which the user gets to use their finger to 'wipe away' the screen to reveal an image underneath.
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We took the same concept for this project. We took the images given by the client and created a wipeable unit using the image of Trevor Noah that was to be featured on the podcast cover. Below is the interactive unit.
